Ads & Web Connect

Connect to websites to track customer behavior and accurately measure advertising performance.

Ads & Web Connect gives you visibility into the customer journey, from their initial website visit, even when they are just anonymous users (Unknown Data), until they become actual customers. Every click, every page view, and every ad response is collected and analyzed in a single system, allowing marketing teams to adjust campaigns instantly and increase conversions effectively.

Unknown Data

Website visitors are tracked and data is collected from their first visit, even before they fill out a form or identify themselves. The system records this information via Cookie ID or Device ID to create a comprehensive overview of the customer journey from the beginning. Every click, scrolling, and time spent on each webpage is recorded as behavioral data, helping businesses understand where visitors come from, what kind of content or products they are interested in, and how often they return.

Page Engagement

It shows who spends the most time on which website. The system tracks visitor time on each page to indicate which content visitors are most interested in, such as promotions, reviews, or products they view repeatedly. This helps marketing teams determine which content to focus on or which UX improvements to make to convert visitors into customers.

Interest Analysis

Analyze content or products that customers are actually interested in. Behavioral analysis, such as clicking, scrolling, and repeat visits, identifies specific audience interests. This data helps marketers design content and campaigns that better resonate with customers.

Retargeting Audience

Create target audiences for retargeting by linking unknown data with identified data. The system can then identify who the visitor is and use this information to create accurate audiences for retargeting ads or personalized messages.

AI Recommendation Engine

Automated product and content recommendations powered by AI. The system analyzes user behavior and interests to recommend products, services, or content most likely to interest customers in real-time, effectively increasing conversion rates.

Ads Performance & Tracking

Ads & Web Connect helps you directly link your advertising campaigns with user behavior on your website. It goes beyond just looking at CTR or impressions, showing you clearly which campaigns lead to actual purchases. The system tracks the customer journey from ad clicks to conversions, integrating data from various channels like Facebook, Google, LINE, and TikTok Ads into a single dashboard. This allows for accurate ad measurement, immediate strategy adjustments, and maximizing ROI.

Cross-Channel Measurement
allows you to measure performance across all advertising channels in one place. The system supports Facebook Ads, Google Ads, LINE Ads, TikTok Ads, and other channels, consolidating all data onto a single dashboard.
Conversion Path Tracking
follows the customer's journey from ad to conversion. The system links clicks from ads with on-site behavior such as product views, adding to cart, and actual purchases, revealing which campaigns have the greatest impact on sales.
Real-Time ROI Insight
provides real-time results and return on investment. The system displays spending data, click-through rates, sales, and net revenue instantly, allowing you to accurately analyze ROI and cost per conversion.

Automate Convert

When a previously unknown user fills out a registration form, makes a purchase, or logs in, the information from their Cookie ID is automatically linked to the customer database. This allows the team to see their behavior from the first day they visited the website until they made a purchase.Journey Builder: Design your campaign flow using a drag-and-drop interface.

Connect with and collect customer data from unknown customers to well-known customers, and develop brand loyalty.
It reduces data loss and can be used for strategic planning.
Use the complete data to launch personalized campaigns immediately.
Transform scattered data into easily understandable information with a Real-Time Dashboard.
Data can be easily submitted to link with Meta and Google advertising accounts.